Bison is a specialist brand based on the bison, a durable character from which we take inspiration to the soul of our brand. A brand that’s been going strong since 1961.
The Mission To design, produce and market no nonsense casual clothing of high quality at fair prices.
The Vision To be the no. 1 brand in the world in classic clothing. Since the beginning in 1961, the bison name has become synonymous with strength and masculinity well known internationally for their point of difference, quality workmanship and clever combinations of functionality and bold designs. No nonsense clothing – made to last !